Coca-Cola, P&G, Cadbury and L'Oreal Launch Ad Campaigns on StoreBoard's™ Security Pedestal Media

NEW YORK, June 17, 2009— Coca-Cola, P&G, Cadbury and L'Oreal have signed on to advertise on StoreBoard Media's™ security pedestal media. Brands from the four companies are being featured as of this week on StoreBoard's EyeCurve® billboards at the entranceways in selected chain drug stores and markets throughout the country. The campaigns will run through July 12.

Douglas Leeds, StoreBoard's chief executive officer, said, "Our in-store billboard network has become one of the hottest media properties in the country. We are experiencing rapid growth even in today's difficult economy because we offer brands a powerful opportunity to effectively reach a mass market."

StoreBoard Media campaigns run in four-week cycles.

About StoreBoard Media

StoreBoard Media owns the rights to place indoor billboards on the security pedestals that are at the entrance to chain drug stores nationwide, including CVS, Duane Reade, Jewel-Osco, USA Drug, Kerr Drug and others, generating more than a billion monthly gross impressions. StoreBoard™ advertising panels occupy approximately 65 square feet within each store, reaching 100% of shoppers. StoreBoards are a powerful mass medium that is "only aisles away, not miles away" from point-of-decision. Positioned strictly as a media buy, StoreBoards does not compete with other in-store media options for merchandising/trade dollars, creating an opportunity for retailers to capitalize on the branding value of their stores.

CONTACT
Mark Braff
Braff Communications LLC
201-612-0707
mbraff@braffcommunications.com